Healthcare Marketing Podcast
Walk-Ins Welcome
A weekly healthcare-marketing podcast hosted by Nick Hoard and Michael Ray — expert advice, guest interviews, and success stories to help you boost your clinic's patient volume.
The Show
Hosted by Nick Hoard & Michael Ray
Dive into the dynamic world of healthcare marketing with Walk-Ins Welcome, hosted by Nick Hoard and Michael Ray of Patient Care Marketing Pros. Each week they blend expert advice, guest interviews, and real success stories to give you the tools to grow your clinic's patient volume.
From the latest marketing strategies to the industry trends shaping urgent care, every episode turns the complexities of healthcare marketing into practical moves you can make this week — getting found, filling the schedule, and tracking what actually works.
The Hosts
Meet the People Behind the Mic

Nick Hoard
Founder + CEO
Nick has been providing advertising and digital marketing services for over 15 years. He began his career in radio, writing advertisements for clients, then moved into digital as the landscape shifted. Since then he has built a nationwide agency specializing in urgent care clinics and other healthcare practices.

Michael Ray
CHIEF OPERATING OFFICER
Michael is a seasoned technology professional with a passion for helping urgent care clinics thrive in the digital age. He comes from an agency background specializing in website design and development, with over 300 websites built to date.
The Archive
Latest Episodes
Every week, a new conversation on getting found, filling the schedule, and proving what marketing actually returned.
Ep. 211: Meet the Pros: Advocacy, Urgent Care, and Elle Woods Energy with Hannah Green
ListenEp. 210: 2025 Year in Review
ListenEp. 209: Value vs. Vanity Metrics: What Urgent Care Centers Should Really Be Measuring
ListenEp. 208: The Strange Connection Between Storm Patterns and Healthcare Visits
ListenEp. 207: Healing Healthcare with Insight, Innovation, and Intention – Interview with Josh Russell, MD, Chief Medical Officer at UCP Merchant Medicine
ListenEp. 206: The Cost of Digital Marketing: What Clinics Need to Know Before They Budget
ListenEp. 205: Reclaiming the Exam Room: AI That Puts Patients Back at the Center – Interview with Justin Mardjuki from Sayvant
ListenEp. 204: How to Lead a Multi-Location Urgent Care Team and Build Strong Culture – Interview with Megan Bell from FastMed
ListenEp. 203: How to Grow a Small Urgent Care Without a Big Brand Budget
ListenEp. 202: Serving the Underserved in Urgent Care – Interview with Dr. Lindsey Fish from Denver Health Pena Urgent Care Clinic
ListenEp. 201: From Summer Slump to Seasonal Surge: Marketing Strategies that Drive Patient Volume
ListenEp. 200: What We’ve Learned, Who We’ve Helped, and Where We’re Headed
ListenListener Reviews
What Listeners Are Saying
★★★★★
Best podcast for healthcare pros!
I love this show! The value and insights for healthcare and urgent care pros looking to improve their marketing is invaluable. Highly recommend!
★★★★★
Really good!
A must-listen for anyone navigating the ever-changing world of healthcare marketing. Each episode is packed with actionable strategies, industry insights, and fresh ideas that make a real difference in driving patient growth.
★★★★★
Great podcast about urgent care marketing
If you're an urgent care facility, this is your blueprint to success! Great conversations about best practices, marketing, trends, and beyond!
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